Customer relations first
Social media plays an important role in brand recognition. More than just a company dissemination channel, social media plays a strategic role in the relationship with the consumer and the customer journey.
Social media management consists of content production, generating new conversations from that and increasing the reach and engagement on your company's pages.
However, the management of social networks is not limited to creating posts on your pages. The management of social networks involves several processes, such as: definition of content strategies, definition of the media to be adopted, planning, publication calendar and even the monitoring of results.
These days, social media is not a highlight factor for companies - these days, most of them are on one platform at least. But only those who see value in these media can enjoy their true benefits.
This requires a team of professionals specialized in developing the best content and strategies for each medium, constantly monitoring the results. Learn how to improve your social media strategies and achieve your digital marketing goals.